We solve problems
with clarity.
Common People Consultancy is a small independent consultancy and product studio based in the North West. We work with organisations and individuals who need complex things made clear — whether that means building a learning programme, designing a platform from scratch, creating a tool that didn't exist before, or publishing something that cuts through the noise.
Real problems. Bold solutions. Built for what's next.
What we do
On the consultancy side we design and build e-learning, websites, and digital tools. Every project starts with the same question: what's the actual problem?
Web Design & WordPress
Clean, fast websites that load properly, work on every device, and don't need a manual to update. Every site we build meets accessibility standards as default, not as an afterthought.
E-Learning & Training Design
26 years of instructional design. SCORM-compliant e-learning, interactive HTML content, custom digital tools, and training videos people actually watch. Story-led, emotionally smart, built for real learners.
NeuroMark — Neurodivergent Accessibility Audits & Certification
Our analysts are themselves neurodivergent. They use software the way neurodivergent people actually use it, and they catch what neurotypical testers walk straight past. You get clear, prioritised recommendations you can act on — and optional NeuroMark certification that proves your commitment is genuine, not performative.
Sites
A selection of sites we've designed and built.
Herbal Nation
Natural remedies and herbal wellness. Clean, accessible WordPress build for a growing online brand.
Visit site →The Coffee Machine Guide
Independent, ad-free guide to every coffee pod system on the market. Every machine rated and compared.
Visit site →DAD Framework
Home of the Digital Apprenticeship Delivery Framework. The 10-stage model used by FE colleges and training providers.
Visit site →Training & e-learning
Videos, courses, and frameworks we've produced.
Leadership Failure
Short-form training video on leadership accountability. CPD content designed to provoke reflection, not tick boxes.
Watch →Abundance (Flourishing)
Part of a CPD series on human flourishing in education. Story-led, emotion-first video content.
Watch →Ubuntu: I Am Because You Are
CPD video exploring Ubuntu philosophy in school communities. The kind of training people actually remember.
Watch →Japanese Knotweed
YouTube Short from an invasive weeds series. Proof that even niche topics can be engaging in 60 seconds.
Watch →Flourishing in Education
Interactive CPD course built in Articulate Rise. One of six topics for teachers, TAs, and school leaders.
View course →AI Voice Clone
Custom AI voice built with ElevenLabs. Used for narration across e-learning and video content.
Listen →Accessibility is not optional.
We help you get it right. Not with checkbox compliance, but with genuine understanding of how people actually experience your products.
Our neurodivergent analysts bring lived experience to every audit. The result is software and services that work for everyone, not just the majority.
We also run NeuroMark — a certification standard for neurodiversity-inclusive design, for organisations that want to go further than WCAG and actually mean it.
Digital products
Pay once, download instantly, keep forever. Everything sold via Payhip.
DAD Framework — Apprenticeship Bundle
The complete 10-stage digital delivery model for apprenticeship providers. All templates, checklists, and Ofsted-aligned quality tools included.
Data Literacy for Everyone
Six modules. Real workplace scenarios. No jargon. For teams who need to understand data but nobody has explained it in plain English.
EU Accessibility — Plain English Guide
What the European Accessibility Act means for learning designers, developers, and digital teams. Translated so you don't have to.
Cognitive Governance — AI & The Thinking Problem
What happens when your team stops thinking for themselves because AI does it instead? For managers and L&D teams who want AI without eroding critical thinking.
The ADHD Toolkit
250+ practical tips for daily living with ADHD. Cleaning, memory, time blindness, focus, emotions, work, sleep. Written from lived experience.
Coffee Pod Machine Guide
Every pod system compared, every machine rated. Stop wasting money on the wrong machine. UK and US editions.
The 2030 Skills Shift
What the WEF Future of Jobs data actually says, what it means for you, and a 90-day plan to act on it.
The Universal Theme
Clean, fast, accessible, WCAG compliant, neurodivergent-friendly. Built for professionals who want a site that works for everyone.
fromRetrofuturism Theme
Three palettes — Mainframe, Terminal, Nexus. For game devs, musicians, and anyone who wants a site from 1987's vision of the future.
fromSpecial Theme
2 Tone editorial. Three palettes — Daytripper, Night Do, Stained Glass. For musicians, zines, and independent creatives.
fromSlab Theme
Brutalist. Raw concrete, exposed structure — Overcast, Night Cold, Stained. For architecture firms, galleries, and serious creative practices.
fromBigger builds
Some live, some launching soon. Each one solves a specific problem that existing tools don't.
The Signal — L&D Intelligence
Weekly intelligence for people who sell training. New L&D hires, training tenders, and buying signals — scored and delivered every Monday before your competitors see them.
Launching soonHeart of Home
A property research platform layering everything a buyer actually needs — crime, schools, flood risk, transport, demographics, broadband — onto one map.
In developmentTrust Index
Verified reviews for services that matter. Bill-verified, identity-checked, impossible to fake. Starting with mobile contracts and broadband.
In developmentL&D Career Roadmap
A self-assessment for learning professionals. Find out which of six L&D archetypes you are and what to focus on next.
Launching soonAI Vendor Evaluation Tool
Scores any AI learning platform across six categories and tells you whether the AI is mature, emerging, or just marketing.
Launching soonLearning Impact Dashboard
Input your programme data, get back a board-ready impact report in under five minutes. For L&D teams who need to prove their work makes a difference.
Launching soonStart with clarity.
Whether it's a website, a training project, an accessibility audit, or a decision you need help making sense of. We're based in the North West and work with clients everywhere.
[email protected]Based in Stockport, Greater Manchester. Working with clients worldwide.